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 Adventure Travel Marketing.
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SEO Ranking: Adventure Travel Destinations
Marketing - Best Practices for Best Results

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CASE STUDY - Adventure Holiday Travel Marketing

Site: http://adventure-travel-destinations.com

Selected by builtwith
as an example in travel marketing

The chart shouls the top 10 keywords used on the adventure travel destinations landing page. It has an overall SEO Score of 70/100 - room for improvement!

Adventure travel destinations is promoted with quality informative blogs, ezine articles and video publishing that create tracking. The target (pages) mentioned in the article anchor text create quality-authorative backlinks that are useful to adventure travelers. The site is SEO optimised for the keyword target praphses; adventure travel, adventure destinations, adventure holidays, adventure vacation special and adventure holiday special etc.

The Target gains Page rang based on the number of backlnks and the authority of those back links. Sites like slideshare and ezinearticles are authoritative. Blogs by established & respected authors give quality links.

In this case study we are promoting the adventure travel destinations site. We publish several unique and useful articles using respect authors on respected media resources, we generate high quality back links and bookmarks.

We have establish good ranking in just 4 weeks.
Adventure Travel Destinations is one of the most competitive phrases in travel search with 6 million results and many well established companies. iExplore, Abercrombie & Kent and National Geographic are amongst the top contenders. They are hard to beat. IExplore has thousands of quality back links. Building a genuine authoritative presence on the net that will complete with these adventure holiday and adventure travel companies will take several months of careful planning, strategic linking and monitoring, while building a quality site, with valuable and unique information, good search engine optimised content and navigation.

To gain better position in the short term we will select several long tail target words and adventure phrases that was less competitive. Oddly "adventure travel destinations" is not a highly searched phrase and many alternatives are less competitive with greater relevance to the adventure traveller.

The short term objective is to build tracking for adventure holiday specials and adventure holiday destinations and to promote http://adventureholidaydestinations.com and http://adventure-holiday-specials.com. Both are redirects to targets within http://adventure-travel-destinations.com

We will build a network on links and relevance for a set of phrases and keywords like family adventure destinations, romantic holiday adventures, luxury adventures, budget adventure holidays and for special adventure destinations like Caribbean adventure Travel tours and African Safari Adventure Holidays

The focus is twofold

1.Create an adventure tourism site that travelers will find and which will provide unique valuable information and booking options and applications, videos, social media, reviews and information sharing. The unique focus of the site is that it is not a travel agent and offers many direct bookings options. Travelers are put in direct content with hotels and tourism operate in the adventure destinations of their choice, In some cases where we do not have direct hotel and destination suppliers, we link to independent destination travel agents and adventure tour companies.

2. Create an adventure marketing site that tourism advertisers, hotel marketers and destination marketing companies will find and which will provide valuable and unique advertising, promotional and marketing opportunities at fair cost for adventure tourism and travel marketing.

Once the basic blogging and article ranking is established we will publish our videos and create authorative video blogging links and bookmarks.


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>>> Advertise your holiday special on this site

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Google results for related adventure travel searches

Showing page.position for targeted media (Site/Blog etc) by keywords searches

ADVENTURE MARKETING FOCUS
keywords Searches Site Blog Hubs SlideSh Scribd Arcticles Twatch
adventure holiday destinations marketing
1.8
1.3/2.3/4.5/7.1
1.1
1.9/5.3
r/c3.3
1.3/1.7ax
adventure travel destinations marketing
3.3
1.1//5.5
1.2/2.5
2.9/5.6
 
1.7/1.8/2.7/7.7
adventure holiday specials marketing
1.8
1.1
1.2
1.4
 
adventure holidays specials marketing
2.2
1.1
1.3
1.4
1.5
adventure holidays marketing 
1.5/1.9cat2.8/8.1
1.6/1-.6
7.4
5.1/10.1
2.4/6.5
adventure travel marketing
1.9
     
adventure holiday marketing
1.8
     
1.6
adventure destinations marketing
5.5
1.2
1.3
3.6
 
1.7/3.8



ADVENTURE TRAVELER FOCUS

keywords Searches Site Blog Hubs SlideSh Scribd Arcticles Twatch
adventure holiday travel destinations
1.1
6.7
3.1
8.9
adventure travel destinations
1.2
0
6.7
0
0
0
adventure holiday destinations
1.10/2.2
2.4/3.4
 
   
adventure holiday specials
1.9/2.4
1.1/4.5
6.1tag
3.3/fam/6.9
adventure holidays specials
2.3/4.1
1.1/4.6
 
 
1.9/2.6/3.8fam/6.3
 
adventure holidays
0
0
0
0
0
0
family adventure holidays
0
     
3.8
family adventure  travel destinations
0
       
family adventure holiday  destinations
10.5
3.5
   
3.1
overseas  adventure holidays
0
     
2.6
luxury  adventure travel destinations
         



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ROMANTIC HOLIDAYS

AXSES Travel Marketing - http://axses-travel.com

AXSES SCI Tourism Development
PO Box 16b Baslen House, Kingston Terr.
St. Michael, BARBADOS BB11090
T (1) 246 429 2653 F (1) 246 436 5704
AXSES INC. Knowledge Engineering
211 Kennedy Rd
Boutiliers Point, NS, CANADA B3Z 1V5
T (1) 902 826 2440

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